Heba Al Musallam is an influential Kuwaiti entrepreneur and social activist specializing in human development, energy science, and transformational breathwork. She began her entrepreneurial journey by founding "PureShawl," a brand that started as a home-based business and grew into a specialized retailer of luxury shawls and bishts. She showcased this venture on the television program "Layali Al-Kuwait," detailing her passion for quality and design. Although her university degree was in Economics and Finance, her passion for self-development led her to pursue studies in energy science and human development. With over 15 years of experience, she has become a recognized expert and holds multiple certifications, including being a Certified Transformational Breath Facilitator. In media interviews, Al Musallam has mentioned studying with international experts such as Martin Brofman, Louise Hay, and Lee Pascoe. She actively uses her social media platforms to share her knowledge and provide guidance to her followers with a sincere and relatable approach, building a strong community focused on positive energy and life improvement.