Sarah Saad Al-Wadaani Al-Dossary is one of Saudi Arabia's most prominent makeup artists and entrepreneurs. Born on April 19, 1991, in Al-Ahsa and currently residing in Riyadh, her professional journey began with a childhood passion for drawing and colors that later guided her into the world of cosmetics. Despite earning a Bachelor's degree in Psychology from King Saud University, she chose to pursue her artistic calling. Al-Wadaani gained widespread fame through social media platforms, particularly Snapchat and Instagram, where she began sharing her innovative makeup artistry around 2014. She distinguished herself with a unique style and is considered one of the first Saudi women to specialize in cinematic makeup. Her creativity in makeup for veiled women also earned her the nickname "The Queen of the Brush and Colors." Not content with her success as an artist, Al-Wadaani ventured into entrepreneurship by launching her own cosmetics brand, "Sukarah," named after her daughter, which focuses on lip products. Sarah shares her daily life and projects with her audience and is married to businessman Abdulwahab Al-Sayyaf, with whom she has four children: Saad, Sukarah, Suleiman, and Tia.

Sarah Al-Wadaani is considered a pioneer of cinematic makeup artistry in the Gulf region, being one of the first Saudi women to enter and specialize in this field, paving the way for many young talents. She has showcased her artistic work in international exhibitions, including events in Paris and London, demonstrating the global reach of her talent. In a significant entrepreneurial move, Al-Wadaani launched her own cosmetics brand, "Sukarah." The venture, named after her daughter, focuses on high-quality products such as lip gloss and lip liners. The brand's launch was met with considerable engagement and has achieved notable success in the Saudi market.

Sarah Al-Wadaani holds a Bachelor's degree in Psychology from King Saud University. In May 2026, she announced that she had obtained a PhD in Digital Media from Mid-Ocean University, which sparked significant controversy on social media regarding the university's accreditation.