Dr. Zeina Soufi is a Syrian social psychologist, author, and coach, recognized for her work in self-development and mental wellness in the Arab world. She is the founder of the Soufi Academy for Training and Consultation. Her approach integrates deep psychological principles with energetic and spiritual dimensions to provide practical solutions for personal growth and empowerment. Dr. Soufi holds a PhD in Social Psychology and a Bachelor's degree in Media, specializing in radio and television presentation. Dr. Soufi has developed a range of specialized training programs and diplomas, including the Self-Confidence Diploma, the Emotional Intelligence Diploma, and the Psychological Consultant Diploma, which offer certifications from the High Professional Training Center in the UAE. She is also a certified trainer in etiquette and media appearance. Her content, delivered through workshops, digital courses, and extensive social media platforms, focuses on personality analysis, self-worth, trauma release, and charisma building. She is a frequent guest expert on prominent television channels such as Sky News Arabia, Abu Dhabi TV, and Al Qahera News, where she discusses contemporary social and psychological issues.